Playbooks / The Content Playbook Kit
9 playbooks · 199 pages · PDF
All nine playbooks in one download: shoot, edit and caption every listing, keep posting between listings, and turn followers into enquiries.
Card or PayNow · instant download of all nine · all sales final
What's in the Kit
Tap any playbook to see real pages from inside.
From the shoot to the caption, for every HDB, condo and landed home you list.
Every photo and Reel clip an HDB, condo or landed listing needs, in the order you walk the home. Shoot it once and you won't need a second visit.
S$1923 pages · PDFEdit your listing clips into a 20-second Reel on your phone with the free CapCut app: 10 edit skills, 4 ready timelines (HDB, condo, landed and neighbourhood), and the rules for cuts, text and sound.
S$1919 pages · PDFInstagram captions and portal descriptions for HDB, condo and landed listings: 6 caption formulas, 3 portal templates, the facts to check and the words to avoid.
S$1925 pages · PDFNeighbourhoods, sales and a month of posts, so you never go quiet.
Research any Singapore neighbourhood with public sources, then turn it into carousels, Reels and Stories that show buyers and sellers you know the area.
S$1921 pages · PDF
Six sold post types, testimonials and a 2-week plan that turn one sale into four posts, with the seller's permission and their privacy kept.
S$1919 pages · PDF
30 days of posts for Singapore agents, with or without a listing: what to post, which format, which playbook to use, and how long it takes.
S$1917 pages · PDF
100 opening lines for Reels, carousels and captions. Each one is a fill-in-the-gap template with a Singapore example, plus 20 universal formulas and 10 flip hooks.
S$1926 pages · PDFA profile that explains you, and Stories that start conversations.
Fix your name, photo, bio, link, highlights and pinned posts in one afternoon, so the people who find you know what you do, where, and how to reach you.
S$1925 pages · PDF
Stickers, sequences and reply scripts that get Singapore buyers and sellers tapping, answering and messaging you, in 15 minutes a day.
S$1924 pages · PDFalready bought one?
Email [email protected] with your Stripe receipt and we'll send a code for S$19 off the Kit, for each playbook you've bought. Enter it at checkout.
the maths
Bought one at a time, the nine playbooks cost S$171. The Kit is S$69, the price of fewer than four.
Questions
Only for Singapore. The examples use HDB flats, condos, landed homes, MRT lines and neighbourhoods, and every playbook includes the CEA details agents need on a post.
No. The playbooks give you fill-in templates and tap-by-tap steps. Everything works with free apps: your phone camera, Instagram, CapCut and the free version of Canva.
We can't promise leads or sales, and you should be wary of anyone who does. What a playbook does is get the marketing work done properly and consistently, which is the part you control.
It builds the checks into each step, such as your registration details and verified facts, so you remember them. It can't check your post for you, so you are still responsible for what you publish.
Pay by card or PayNow through Stripe. The download page opens straight after payment, and Stripe emails your receipt. The PDF works on your phone, laptop or printed out.
It's an instant download, so all sales are final. That's why every sales page shows you real pages from inside the playbook, so you can see how it's laid out and what it covers before you buy.
9 playbooks · 199 pages · instant download
Get all 9 for S$69 · save S$102